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PRINT ISSN : 2319-7692
Online ISSN : 2319-7706 Issues : 12 per year Publisher : Excellent Publishers Email : editorijcmas@gmail.com / submit@ijcmas.com Editor-in-chief: Dr.M.Prakash Index Copernicus ICV 2018: 95.39 NAAS RATING 2020: 5.38 |
The present study was conducted in Latur district of Marathwada region of Maharashtra state with an objective to analyze Attitude of farmers using mobile phone services in transfer of technology. From selected district four talukas namely Latur, Renapur, Chakur and Ausa were randomly selected from Latur district. From each talukas three villages were selected and from each selected village ten respondents of mobile phone user were randomly selected to comprise 120 respondents. Ex-post-facto research design was used for the study. The results revealed that, majority (45.00%) of the respondents belong to young aged group, 39.16 per cent were educated up to secondary school level, 60.00 per cent were having medium size of family, 50.00 per cent were having medium i.e. 4.01 to 10.00 ha land holding, 61.68 per cent were having medium annual income, 62.50 per cent were having medium social participation, 74.16 per cent were having medium Cosmopoliteness, 75.84 per cent were having medium innovativeness, 60.84 per cent were having medium mass media exposure, Whereas Attitude of the respondents revealed that majority (70.00%) of the respondents were having moderately favourable attitude while using mobile phone services in transfer of agricultural technology.