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PRINT ISSN : 2319-7692
Online ISSN : 2319-7706 Issues : 12 per year Publisher : Excellent Publishers Email : editorijcmas@gmail.com / submit@ijcmas.com Editor-in-chief: Dr.M.Prakash Index Copernicus ICV 2018: 95.39 NAAS RATING 2020: 5.38 |
Agriculture is the main occupation of the vast majority of the population and various types of agricultural products are produced in India and the marketing of all these products is a complex process. Farmers do not have access to direct market and are selling their produce to the intermediaries. Because of intermediaries their profit margin is reduced and their farming business becomes a non-viable one. Improvement in the status of the farmer is possible only through diversification and commercialization of their agricultural activities. Producers companies can help small holder farmers participate in emerging high- value markets, such as the export market and the unfolding modern retail sector in India. Farmer producer organization (FPO) strengthens support service for small farmers by developing link between farmers and purchases of agriculture producer. The study was conducted among four existing FPOs with 45 respondents in Namakkal district of Tamil Nadu. Data were collected through well-structured interview schedule among the respondents of four farmer Producers organizations. The data were analyzed through Garratt ranking technique and the bottlenecks were ranked under organizational, socio - political, economic constraints and other constraints. The constraint, lack of co-ordination for different group activities (97.37) was ranked ‘first’ and the non – availability of literature on FPO activities was ranked last with an average mean score of (42.19) by the respondents.