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PRINT ISSN : 2319-7692 Online ISSN : 2319-7706 Issues : 12 per year Publisher : Excellent Publishers Email : editorijcmas@gmail.com / submit@ijcmas.com Editor-in-chief: Dr.M.Prakash Index Copernicus ICV 2018: 95.39 NAAS RATING 2020: 5.38 |
The purpose of this study was to evaluate business performance of maavidya seeds and to examine the marketing pattern of maavidya seeds in Arang, Raipur District of Chhattisgarh. Raipur district consist of four blocks: Dharshiwa, Tilda, Arang and Abhanpur. In order to achieve the main objective of production of seeds of paddy seeds and their marketing at reasonable prices to the farmers. The study was under taken under the Maa vidya Seed Co-operatives Situated at Arang, District Raipur. Respondents were mainly the paddy grower registered under Maa vidya seeds for their production program. The major respondent’s includes growers followed by traders and farmers cultivating paddy. Both primary and secondary data needed for the study were obtained by conducting a survey of households and paddy seed processors using a pre- tested question schedule. The study concluded that the majority of the growers choose graduation of as level education. The study area’s main crop was paddy. Total grading costs of paddy seed was calculated at Rs. 145.72 per quintal, Gross income was calculated at Rs. 2800 per quintal, Gross expanse was calculated at Rs. 2095.72 and Net profit of certified paddy seed was Rs. 704.28 per quintal. Input-Output Ratio was 1:1.33 Distributions of paddy seed from Maa Vidya Seeds to different agencies and farmer’s 50 percent seed were directly sold to the Government seed agencies, 40 percent seeds were sold to the wholesaler and remaining 10 percent of seeds were distributed to retailers. The main issue faced by the graders is quality control, High packaging cost, and bad raw material.
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