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PRINT ISSN : 2319-7692 Online ISSN : 2319-7706 Issues : 12 per year Publisher : Excellent Publishers Email : editorijcmas@gmail.com / submit@ijcmas.com Editor-in-chief: Dr.M.Prakash Index Copernicus ICV 2018: 95.39 NAAS RATING 2020: 5.38 |
The present study was conducted in the market of Hyderabad city to know the present condition of organic food market. Data was collected with the help of structured and duly pre tested interview schedule. Data was also collected regarding the price range of 50 products from 5 organic and 5 conventional stores. Result reveals that there were five main outlets online and offline that were majorly selling organic food and products range. The main aim of this study was to explore present market scenario and the major factors responsible for future growth of the organic food products business in the city. Since, there is a tremendous change in the last few years in the awareness of the consumers, this study helps the consumers to know the types of products and also compare the average cost of organic food to the conventionally produced food.
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