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International Journal of Current Microbiology and Applied Sciences (IJCMAS)
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Original Research Articles                      Volume : 7, Issue:7, July, 2018

PRINT ISSN : 2319-7692
Online ISSN : 2319-7706
Issues : 12 per year
Publisher : Excellent Publishers
Email : editorijcmas@gmail.com /
submit@ijcmas.com
Editor-in-chief: Dr.M.Prakash
Index Copernicus ICV 2018: 95.39
NAAS RATING 2020: 5.38

Int.J.Curr.Microbiol.App.Sci.2018.7(7): 3832-3837
DOI: https://doi.org/10.20546/ijcmas.2018.707.445


Listening Behaviour of Audience Farmers of Shahdol District of Madhya Pradesh towards Kisanvani Programme of All India Radio
Sumit Kumar Palvi*, Seema Naberia and N.K. Khare
Department of Extension Education, College of Agriculture, Jawaharlal Nehru Krishi Vishwa Vidyalaya, Jabalpur, Madhya Pradesh, India
*Corresponding author
Abstract:

The present study was carried out during 2017-18 in the Shahdol district of Madhya Pradesh state. This study was conducted in randomly selected 6 villages of two purposively selected blocks i.e. Burhar and Sohagpur located in Shahdol district. The aim of this study is to know the listening behaviour of audience farmers of Kisanvani programme. A total of 120 farmers were selected randomly as respondents. The data collection was done by the use of interview schedule through personal interview. Data were analyzed with help of suitable statistical tools. Majority of the respondents had high regularity of listening information on Kisanvani programme. Majority of the respondents spend more than twenty minutes duration in listening Kisanvani programme. Majority of the respondents were in low category of discussion after listening Kisanvani programme. Majority of the respondents had medium listening behaviour followed by high & low listening behaviour respectively.


Keywords: Audience farmers, Kisanvani, Listening behaviour, Mass media, Radio

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How to cite this article:

Sumit Kumar Palvi*, Seema Naberia and Khare, N.K. 2018. Listening Behaviour of Audience Farmers of Shahdol District of Madhya Pradesh towards Kisanvani Programme of All India Radio.Int.J.Curr.Microbiol.App.Sci. 7(7): 3832-3837. doi: https://doi.org/10.20546/ijcmas.2018.707.445
Copyright: This is an Open Access article distributed under the terms of the Creative Commons Attribution-NonCommercial-ShareAlike license.

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