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PRINT ISSN : 2319-7692 Online ISSN : 2319-7706 Issues : 12 per year Publisher : Excellent Publishers Email : editorijcmas@gmail.com / submit@ijcmas.com Editor-in-chief: Dr.M.Prakash Index Copernicus ICV 2018: 95.39 NAAS RATING 2020: 5.38 |
Backyard poultry rearing is a very common practice in the rural areas. It is reared by the poorest of the poor farmers to the better off farmers of the community. Backyard poultry farming is popular in the country due its economic, employment and nutritional importance. In spite of its huge contribution to rural livelihood not much interest has been shown by the farmers to scale up the production process. Present investigation was carried out to know the impact of backyard poultry farming on extension and communication behaviour of the tribal farmers which is an important factor for scaling up of backyard poultry farming in rural areas. Koraput district of Odisha was selected purposively for this study and 160 tribal poultry farmers were selected randomly form eight randomly selected villages. The study revealed that there is low level of extension and communication impact on 46.26% of the beneficiaries and high level impact on 38.12% of the beneficiaries. The correlation of selected socio-economic variables with the impact on extension and communication behaviour revealed that education level of the farmers is highly significant with the extension and communication behaviour whereas it had negative correlation with age, family size, livestock possession of the respondents. However, it had positive correlation with land holding and annual income.
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