National Academy of Agricultural Sciences (NAAS)
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PRINT ISSN : 2319-7692 Online ISSN : 2319-7706 Issues : 12 per year Publisher : Excellent Publishers Email : editorijcmas@gmail.com / submit@ijcmas.com Editor-in-chief: Dr.M.Prakash Index Copernicus ICV 2018: 95.39 NAAS RATING 2020: 5.38 |
The study was conducted in Ratnagiri district. In all, 112 PRI woman members were selected from four Panchayat Samities, five Grampanchayats from each selected Panchayat Samiti and Ratnagiri Zilha Parishad on the basis of maximum number of woman members. The personal and socio-economic characteristics namely age, education, land holding, annual income, major occupation, official position, tenure of work, cosmopoliteness, extension contact, organizational participation, interest in public work and political awareness of the respondents were considered as the independent variables. They were interviewed with the help of a specially designed interview schedule. An interview schedule was prepared in Marathi to collect the information in line with the objective of the study. Collected data were processed and tabulated by using simple frequency, and the parameters like percentage , mean and standard deviation, as well as, the correlation and regression coefficient were used Majority of the respondents had ‘medium’ extent of media use and utilization. The characteristics namely, education, land holding, annual income, tenure of work, cosmopoliteness, extension contact, organizational participation, interest in public work and political awareness were having positive and significant relationship with their extent of media use.
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