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PRINT ISSN : 2319-7692
Online ISSN : 2319-7706 Issues : 12 per year Publisher : Excellent Publishers Email : editorijcmas@gmail.com / submit@ijcmas.com Editor-in-chief: Dr.M.Prakash Index Copernicus ICV 2018: 95.39 NAAS RATING 2020: 5.38 |
The rich tradition of indigenous dairy products in India, deeply intertwined with societal and cultural practices, faces challenges in the organized dairy sector. Hindrances include a lack of mechanized production, labor-intensive methods, absence of quality standards, and poor shelf life. However, the manufacturing of these products holds immense promise, presenting an opportunity to increase their value by 200%, compared to Western counterparts. Indigenous dairy consumption is anticipated to grow at over 20% annually, surpassing the 5 to 10% growth rates of Western dairy products. The renowned Khoa-Peda, a sweet from Mathura, exemplifies this potential. Made from Khoa, sugar, cardamom powder, and nuts, it boasts a long shelf life and diverse market variants. Efficient production processes and increased demand for indigenous dairy products could not only enhance economic value but also generate substantial employment opportunities, fostering a thriving industry.
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