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PRINT ISSN : 2319-7692
Online ISSN : 2319-7706 Issues : 12 per year Publisher : Excellent Publishers Email : editorijcmas@gmail.com / submit@ijcmas.com Editor-in-chief: Dr.M.Prakash Index Copernicus ICV 2018: 95.39 NAAS RATING 2020: 5.38 |
Lead users are primarily responsible for generating user innovations and are defined as individuals or organizations that are well ahead of market trends and have needs that go far beyond those of the average user. In agriculture users of technology are basically farmers and they can be considered as lead users. The present study was conducted to know the perception of lead users regarding effectiveness of their own innovations. For this, 30 lead users developed/practiced innovations from 13 districts of Uttar Pradesh were selected purposively. Lead users were asked to rate their innovations on five attributes of innovations. All the respondents rated their innovations high in terms of relative advantage while majority of respondents felt that their innovations were low on compatibility (60%) less complex (56.6%). It was found that majority of respondents ((70%) rated their innovation as effective followed by highly effective (16.6%) and less effective (13.3%).